— Hyphens in Domain Names Facts
Why not add a hyphen if it adds value for customers?
People still call to order pizza so we see value in the use of the hyphen.
Google Guide: Interpreting Search Queries
Understanding how Google treats your search terms will help you devise effective queries and revise ineffective ones.
Because some people spell hyphenated words with a hyphen and others with a space, Google searches for variations on any hyphenated terms.
When Google encounters a hyphen (–) in a query term, e.g., [ part-time ], it searches for:
- the term with the hyphen, e.g., part-time
- the term without the hyphen, e.g., parttime
- the term with the hyphen replaced by a space, e.g., part time
- [ part-time ] matches “part-time,” “part time,” and “parttime”
- [ part time ] matches “part-time” and “part time”, but
- [ “part time” ] (with quotes) is better for space-separated words
Note: Google may search for variations of your query terms that are included in the online dictionary that Google uses.
- [ non profit ] matches “non-profit,” “nonprofit,” and “non profit”
If you aren’t sure whether a word is hyphenated, go ahead and search for it with a hyphen.
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